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Mirror, mirror on the wall, who's the fairest of them all?
PROJECT

Iberia Retail Show

UNLOOP - LG - GLASS INNOVATION - PORTUGAL - 2019
The first edition of the Iberia Retail Show was marked by the direct impact generated in the retail sector.
About

In 2019, we participated in the first edition of the Iberia Retail Show, highlighted by speakers, exhibitors, and visitors. The event has brought together more than 30 speakers from internationally recognized brands to present the future of Retail and demonstrate technological solutions for better customer experience. More than 70 companies presented their innovations in the exhibition area.

Likewise, in partnership with LG and Glass Innovation, an interactive mirror company, we developed for this event an interactive application detecting and segmenting people by gender and age.





3D Modeling

As one of the attractions was a 3D model of Karl Lagerfeld, creative director of the fashion house Chanel, suddenly entering the mirror with his cat on his lap and looking up to the visitor. We reconstructed the signatures by which the designer is recognized: white hair, black sunglasses, fingerless gloves, high, starched, detachable collars, and even ways of acting.

The interactive experience allowed visitors to experiment with the potential of new technologies.