Salão do Automóvel in São Paulo is the main event of the automotive segment in Latin America and the 3rd largest show in the world. In 2018 we had an opportunity to create different solutions for one of the biggest expositors of the event, the brand Chevrolet. Through the unique interactive experience, users could find out certain information about vehicles, experiment 3D driving simulation, and get discounts for further purchase.
The technology was made with voice commands, through which the user could select his travelling destination, simulating an autonomous vehicle. The steering wheel was used for a driving simulator game that exhibits the Chevrolet's new model.